Making money from your directory depends on two things… traffic and Pagerank. Unless you are calling up or emailing businesses and convincing them to list their sites you will be relying on search engine traffic and Pagerank to make any money.
Once you gather some links to your directory you should start to see traffic and the Pagerank will follow.
Most webmasters or website owners looking for directories to submit their sites understand the importance of links and Pagerank. That is why you should build up the Pagerank of your sites. You want to get as many people to want to submit their sites as possible. If you have good Pagerank then more people will submit their sites and then you can charge for listings.
If you apply basic SEO techniques to your directory you should start to see traffic and new submissions.


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