Chapter

About Domain Names

When I first started building directories I didn’t have a lot of cash so I purchased .us and .info domains which in hindsight was a bad decision. Dotcoms are worth a whole lot more money so I’d recommend only buying .coms.

A lot of people think that all the good domains have been taken but that’s not true. You just have to be more creative then you did a few years ago. You can still get dotcoms with your main keyword in them by being original and adding prefixes or suffixes to them that are adjectives, colors, etc. Check out Dotomator to do this easily. You can put a list of
prefixes or suffixes in along with your main keyword and it will generate a complete list of domains for you. It even checks to see if they are available or not.

What you can do is visit the resource section and view a listing of occupations, countries, states and top cities by population and use those in either the prefixes or suffixes fields of the Dotomator to generate domain names to use. See example below.

Pesky Hyphens

You don’t need hyphens in your domain anymore! For those that think you still need to separate the keywords in your domain with hyphens such as wedding-photographer-directory to get ranked for those keywords are wrong. It’s a tired old myth that needs to be put to rest. Google and other search engines can separate words in a domain and altogether it doesn’t matter what your domain is. You can rank for keywords without having them in your domain. So get creative!

I use Godaddy to register all my domains because they are by far the best in the industry and offer a nice admin section to administer your domains. When you own hundreds of domains it’s good to have a registrar that offers tools to easily navigate through them and administer them. It’s also super easy to push domains into someone else’s account when you go to sell your sites. And doing that is free.

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